See which traffic source made each Stripe sale

Connect Stripe in a minute

1. In your website's setup, choose Stripe and follow the link to create a restricted key. The permissions are pre-filled: read access to Checkout Sessions, Charges, PaymentIntents, Invoices, Subscriptions, Products, Prices and Customers, plus webhook endpoints.
2. Paste the key and leave "Instant updates" on. DataBull creates the webhook.
3. Choose every payment in the account, or only some products.

Past payments import straight away. New ones arrive by webhook within seconds.

How each sale finds its visit

• Payment Links (buy.stripe.com): the script adds client_reference_id to every link on your site. Nothing to do.
• Checkout Sessions: pass the visitor and session ids as metadata, two fields. Copy the code.
• Success page: when the buyer returns with session_id in the address, the script links it as a backup.

Subscriptions, renewals and refunds

The first invoice is credited to the checkout's visitor and every renewal inherits it, so a source keeps earning credit for as long as the customer pays. Refunds come off the source they came from. The Revenue page groups customers by first source and adds up their lifetime value.

What you see

• Revenue, sales, average order and revenue per visitor, by referrer, campaign, page and country.
• A Telegram message for every sale with its source, location and the buyer's path.
• Revenue in USD, excluding tax; other currencies are converted at the day's rate.

Also on Polar, Dodo Payments or Creem? Each website connects its own provider. See Polar analytics, Dodo Payments analytics and Creem analytics.

npx databull@latest mcp